AUG 12, 2026 · PREPRINT
FunnelCausalNet: Funnel-aware Joint Conversion-Revenue Uplift for Multi-tier Coupon Allocation
arXiv
A novel methodological proposal with algorithmic validation on semi-synthetic and industrial observational data, but without peer review, no confirmatory RCT of the full method, and results presented as descriptive frontier consistency rather than independent statistical significance.
Reported
GMV effect error reduction (ablat…18–48%
Industrial hold-out exposure reco…4.9 million
Number of baselines compared11